Inman News Covers @properties’ Latest Tech Tool

Inman News recently covered the release of @properties’ latest technology tool, the Digital Listing Presentation (DLP). The DLP is a cloud-based presentation app that allows @properties agents to demonstrate their qualifications, services, recent transactions, market conditions, and property-specific sales and marketing strategies to potential clients, in a sleek interactive format.

The DLP was developed in-house by @properties’ technology team, and seamlessly integrates with the other applications on pl@tform™, the firm’s proprietary technology suite.

Inman reported that throughout @properties’ growth, the firm has “carved out a unique niche in the industry for its emphasis on technology and for its ability to develop digital tools for its agents. The DLP follows in that tradition.”

@properties co-founder, Thad Wong, was quoted in the story, saying, “Step by step, [the DLP] helps the client visualize how their @properties agent is going to help them achieve the best outcome for their home sale.”

Co-founder Mike Golden added, “As with the entire pl@tform™ suite, the DLP is designed to support our agents so they can focus one what they do best – build relationships and sell homes.”

The DLP launched in May and is currently in use by @properties agents in the Chicagoland market, with integration into other @properties markets occurring throughout 2021.

Written by @properties
@properties is one of the top 10 brokerage firms in the nation. The company also owns Christie's International Real Estate, the world’s premier luxury real estate brand and network with affiliates in nearly 50 countries. No matter your real estate needs, we've got you covered.