THESE WERE THE MOST POPULAR REAL ESTATE VIDEOS OF 2021
If we learned anything in the past year, it's that video is a powerful resource that helps you connect with your sphere anywhere, anytime.
The fact is, if you're looking to reach your audience, really reach them, video is the best medium to make sure your message sticks.
And that's not changing anytime soon. According to a recent survey, 85% of buyers and sellers want a real estate agent who uses video marketing.
But even more than that, there's a lot going on in real estate right now and people have questions. Video can be a powerful ally in helping you get the right message across to your clients.
Here are the top real estate videos agents have shared this year.
4 Ways to Be Ready for a Bidding War
Bidding wars are one of the most common and most stressful side effects of an ultra-competitive market.
As an agent, it's your job to not only set expectations but also prepare them for their best shot at success.
By sharing this video, you accomplish both! While you're at it, share our infographic too.
Homeowners Today Still Have Tremendous Equity
Equity is a little word with a big impact in the world of real estate. In fact, it's one of the most important drivers for a strong and stable market.
Today's homeowners may have more equity than they know, and sharing this video may be just the thing that helps motivate them to sell.
Is the Down Payment Myth Blocking Your Path to Homeownership?
Believe it or not, there are a lot of people who believe you need a 20% down payment to purchase a home, especially first-time homebuyers.
By sharing this video, you can help bust that myth and show your sphere that the dream of homeownership may be more affordable than they thought.
Thinking of Getting Your House Ready to Sell?
Want to help your sellers get their homes ready for the market? Try sharing this video.
A little paint and decluttering can go a long way. Make sure your client's house is market-ready with these simple tips.
Why Pre-Approval is Key in 2021
In a competitive housing market like today's, buyers need every advantage they can get in the home buying process. Pre-approval is a big part of that.
Make sure that all your clients know the benefits of getting pre-approved for a home loan so they can start their journey to homeownership on the right foot.
Bottom Line
As video continues to elevate the way we digest information, it's never been more important to start making it a part of your business.
Whether you're sharing them on social, creating ads or sending them in emails, video's benefits are bountiful. And we're not just talking about listing walkthroughs.
Want to learn more about how you can boost your business with video? Download our free eGuide "An Agent's Guide to Video for Real Estate" to learn how to leverage it for your marketing.
With step-by-step guides, you'll learn everything you need to know to create easy and effective videos that shape your brand, generate leads — and grow your business.
-KCM
